Title

What Not to Do in UX/UI – A Satirical Product Demo

Format

2-minute spoof video (Apple-style product launch parody)

Objective

Reflect on key UX/UI principles by showcasing deliberate design failures

Concept

A parody of the Airtel mobile app (Indian Telecom company), rebranded as Airtall, exaggerating real UX issues

Features Covered

1. Chaos Grid – Violates chunking

2. Redundancy Mode – Breaks consistency

3. Overchoice+ – Overloads decision-making

UX Principles Highlighted

Chunking, Redundancy Effect, Hick’s Law, Cognitive Load

Closing Message

“Anyone can create a screen. I will create an experience.”